Dear Northwestern friends,

I encourage our Northwestern community to listen to Michael Norton, associate professor of Business Administration, Harvard, as he discusses the value of spending on others rather than spending on ourselves. His November 2011 delivery remains insightful and humorous, and it is supported with great research. It is a message that is appropriate all year long, but especially now given the holiday season.

I have witnessed the change that occurs in someone who gives to others. Our Northwestern donors continue to tell us how their personal social giving affects them, and we join them in seeing how these gifts make an everlasting impact on the lives of our students.

If you’d like to give a gift that lives forever, go to”

Click here to watch “Can Money Buy You Happiness?”. Enjoy.

Wishing you the best this holiday season,

Skeeter Bird
Chief  Executive Officer
Northwestern Foundation & Alumni Association



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